Posted in Fish by admin

Again, the labelling on the front of this product implies that the inside the packaging is Scottish salmon. However, the back of the packaging indentifies that the salmon inside the packet is in fact produced from Scottish OR Norwegian Atlantic salmon.
Posted in Ready meals by admin

Sainsburys basics range. It has a Union Jack on the front, but nothing on the pack confirms where the meat is reared. This is unlike other Sainsbury’s basic range that spell out where the meat is reared.
Posted in Pies by admin

This is a great example of honest labelling and great packaging. It is clearly and proudly identified on the front of the packaging that this is “a very special pie filled with British beef”. There is nothing misleading about this, and rightly so! Well done Pieminister.
Posted in Dairy by robward

Kelly's Clotted Cream Cornish Ice Cream, this is the 'proper job', very clearly labelled and the reader can see straight away that this is Cornish Clotted Cream, made in Cornwall.
Posted in Dairy by robward

Cornish Ice Cream? This is made using 1.5% Clotted Cream. It does not say that this clotted cream is made in Cornwall, or for even the ice cream. By using 'Cornish' as part of their description to their product, they are implying the quality that is associated with this famous dairy farming region, but is it from Cornwall at all?