Sainsburys – Steak and Cornish ale pastry

Posted in Ready meals by admin Another example of a large super marketing using clear labelling for their own products which identifies British produce is being used for the main ingredient. Well done Sainsburys for your non misleading labelling and packaging.

ASDA – Chicken puff pastry pie

Posted in Pies by admin Just another example of ASDA’s clear non misleading labelling and packaging of their own products.

ASDA – Lamb Mince

Posted in Meat by admin Well done ASDA. ASDA’s own products don’t pretend to be anything there not. Their own packaging is clear and simple; if the product is British then it is clearly identified with a British flag. There is nothing misleading about this.

Real Cornish Ice Cream

Posted in Dairy by robward Kelly's Clotted Cream Cornish Ice Cream, this is the 'proper job', very clearly labelled and the reader can see straight away that this is Cornish Clotted Cream, made in Cornwall.

Pieminister – moo & blue pie

Posted in Pies by admin This is a great example of honest labelling and great packaging. It is clearly and proudly identified on the front of the packaging that this is “a very special pie filled with British beef”. There is nothing misleading about this, and rightly so! Well done Pieminister.